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data protection

Introduction

The use of this website may involve the processing of personal data. In order for you to understand this processing, we would like to give you an overview of this processing with the following information. In order to ensure fair processing, we would also like to inform you about your rights under the European General Data Protection Regulation (GDPR) and the Federal Data Protection Act (BDSG).

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Responsible
Pia Eliza Hungerberg

Schöller Strasse 27

51379 Leverkusen
 

Contact:

Email: pia_hungerberg@gmx.de

Imprint:https://www.piaeliza.de/impressum/

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scope of application

This data protection declaration applies to all personal data processed by us in the company and to all personal data that companies commissioned by us (processors) process. By personal data we mean information within the meaning of Art. 4 No. 1 GDPR such as a person's name, e-mail address and postal address. The processing of personal data ensures that we can offer and bill our services and products, whether online or offline. The scope of this privacy policy includes:

  • all online presences (websites, online shops) that we operate

  • Social media appearances and email communication

  • mobile apps for smartphones and other devices

In short: The data protection declaration applies to all areas in which personal data is processed in a structured manner in the company via the channels mentioned. If we enter into legal relationships with you outside of these channels, we will inform you separately if necessary.

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legal bases

In the following data protection declaration, we provide you with transparent information on the legal principles and regulations, i.e. the legal basis of the General Data Protection Regulation, which enable us to process personal data.
As far as EU law is concerned, we refer to REGULATION (EU) 2016/679 OF THE EUROPEAN PARLIAMENT AND OF THE COUNCIL of April 27, 2016. You can of course read this EU General Data Protection Regulation online on EUR-Lex, the gateway to the EU -Right, underhttps://eur-lex.europa.eu/legal-content/DE/ALL/?uri=celex%3A32016R0679read.

We only process your data if at least one of the following conditions applies:

  1. Consent (Article 6 Paragraph 1 lit. a GDPR): You have given us your consent to process data for a specific purpose. An example would be storing the data you entered on a contact form.

  2. Contract (Article 6 Paragraph 1 lit. b GDPR): In order to fulfill a contract or pre-contractual obligations with you, we process your data. For example, if we conclude a sales contract with you, we need personal information in advance.

  3. Legal obligation (Article 6 paragraph 1 lit. c GDPR): If we are subject to a legal obligation, we process your data. For example, we are required by law to keep invoices for accounting purposes. These usually contain personal data.

  4. Legitimate interests (Article 6 Paragraph 1 lit. f GDPR): In the case of legitimate interests that do not restrict your fundamental rights, we reserve the right to process personal data. For example, we need to process certain data in order to be able to operate our website securely and economically. This processing is therefore a legitimate interest.

Other conditions such as the perception of recordings in the public interest and the exercise of public authority as well as the protection of vital interests do not usually apply to us. If such a legal basis should be relevant, it will be shown in the appropriate place.

In addition to the EU regulation, national laws also apply:

  • In Austria, this is the federal law for the protection of natural persons when processing personal data (data protection law), DSG for short.

  • In Germany, the Federal Data Protection Act, BDSG for short, applies.

If other regional or national laws apply, we will inform you about them in the following sections.

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storage duration

The fact that we only store personal data for as long as is absolutely necessary for the provision of our services and products is a general criterion for us. This means that we delete personal data as soon as the reason for the data processing no longer exists. In some cases, we are legally obliged to store certain data even after the original purpose has ceased to exist, for example for accounting purposes.

If you wish your data to be deleted or revoke your consent to data processing, the data will be deleted as quickly as possible and provided there is no obligation to store it.

We will inform you below about the specific duration of the respective data processing, provided that we have further information on this.

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Rights under the General Data Protection Regulation

In accordance with Articles 13 and 14 GDPR, we inform you about the following rights to which you are entitled so that data is processed fairly and transparently:

  • According to Article 15 GDPR, you have a right to information as to whether we are processing your data. If this is the case, you have the right to receive a copy of the data and to be informed of the following information:

    • for what purpose we carry out the processing;

    • the categories, i.e. the types of data that are processed;

    • who receives this data and if the data is transferred to third countries, how security can be guaranteed;

    • how long the data is stored;

    • the existence of the right to rectification, erasure or restriction of processing and the right to object to processing;

    • that you can complain to a supervisory authority (links to these authorities can be found below);

    • the origin of the data if we did not collect it from you;

    • whether profiling is carried out, i.e. whether data is automatically evaluated in order to create a personal profile for you.

  • According to Article 16 GDPR, you have the right to have the data corrected, which means that we have to correct data if you find any errors.

  • According to Article 17 GDPR, you have the right to erasure ("right to be forgotten"), which specifically means that you can request the erasure of your data.

  • According to Article 18 GDPR, you have the right to restriction of processing, which means that we may only store the data but not use it further.

  • According to Article 20 GDPR, you have the right to data portability, which means that we can provide you with your data in a common format upon request.

  • According to Article 21 GDPR, you have a right of objection, which, after enforcement, will result in a change in processing.

    • If the processing of your data is based on Article 6 Paragraph 1 Letter e (public interest, exercise of official authority) or Article 6 Paragraph 1 Letter f (legitimate interest), you can object to the processing. We will then check as quickly as possible whether we can legally comply with this objection.

    • If data is used to operate direct advertising, you can object to this type of data processing at any time. We may no longer use your data for direct marketing after this.

    • If data is used to operate profiling, you can object to this type of data processing at any time. We may no longer use your data for profiling after this.

  • According to Article 22 GDPR, you may have the right not to be subject to a decision based solely on automated processing (e.g. profiling).

  • According to Article 77 GDPR, you have the right to lodge a complaint. This means that you can complain to the data protection authority at any time if you believe that the processing of personal data violates the GDPR.

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If you believe that the processing of your data violates data protection law or your data protection rights have been violated in any other way, you can complain to the supervisory authority. This is the data protection authority for Austria, whose website you can find athttps://www.dsb.gv.at/find. In Germany there is a data protection officer for each federal state. For more information you can contact theFederal Commissioner for Data Protection and Freedom of Information (BfDI)turn around. The following local data protection authority is responsible for our company:

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North Rhine-Westphalia data protection authority

State Commissioner for Data Protection: Bettina Gayk
Address: Kavalleriestrasse 2-4, 40213 Düsseldorf
Telephone number: 02 11/384 24-0
Email address: poststelle@ldi.nrw.de
site:https://www.ldi.nrw.de/

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security of data processing

In order to protect personal data, we have implemented both technical and organizational measures. Where possible, we encrypt or pseudonymise personal data. In this way, we make it as difficult as possible for third parties to infer personal information from our data.

Art. 25 GDPR speaks here of “data protection through technology design and through data protection-friendly default settings” and means that one always thinks of security and corresponding security both with software (e.g. forms) and hardware (e.g. access to the server room). measures. If necessary, we will go into specific measures below.

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communication

communication summary
Affected: Anyone who communicates with us by phone, email or online form
Processed data: e.g. B. Telephone number, name, e-mail address, entered form data. More details can be found under the type of contact used
Purpose: Handling of communication with customers, business partners, etc.
Duration of storage: Duration of the business case and the legal regulations
Legal basis: Article 6 paragraph 1 letter a GDPR (consent), Article 6 paragraph 1 letter b GDPR (contract), Article 6 paragraph 1 letter f GDPR (legitimate interests)

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If you contact us and communicate by telephone, e-mail or online form, personal data may be processed.

The data will be processed for the handling and processing of your question and the related business transaction. The data is stored for as long as the law requires.

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Affected people:

All those who seek contact with us via the communication channels provided by us are affected by the processes mentioned.

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phone

If you call us, the call data will be stored pseudonymously on the respective end device and with the telecommunications provider used. In addition, data such as name and telephone number can then be sent by e-mail and saved to answer enquiries. The data will be deleted as soon as the business case has ended and legal requirements permit.

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e-mail

If you communicate with us by e-mail, data may be stored on the respective end device (computer, laptop, smartphone,...) and data is stored on the e-mail server. The data will be deleted as soon as the business case has ended and legal requirements permit.

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online forms

If you communicate with us using an online form, data will be stored on our web server and, if necessary, forwarded to an e-mail address from us. The data will be deleted as soon as the business case has ended and legal requirements permit.

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legal bases

The processing of the data is based on the following legal bases:

  • Article 6 paragraph 1 lit.

  • Article 6(1)(b) GDPR (contract): There is a need to fulfill a contract with you or a processor, e.g. B. the telephone provider or we need the data for pre-contractual activities, such. B. the preparation of an offer, process;

  • Article 6 paragraph 1 lit. f GDPR (legitimate interests): We want to conduct customer inquiries and business communication in a professional framework. These are certain technical facilities such. E-mail programs, exchange servers and mobile phone operators are necessary in order to be able to communicate efficiently.

 

cookies

Cookies summary

Affected: Visitors to the website
Purpose: depending on the cookie in question. More details can be found below or from the manufacturer of the software that sets the cookie.
Processed data: Depending on the cookie used. More details can be found below or from the manufacturer of the software that sets the cookie.
Duration of storage: depending on the respective cookie, can vary from hours to years
Legal basis: Article 6 paragraph 1 letter a GDPR (consent), Article 6 paragraph 1 letter f GDPR (legitimate interests)

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Purpose of processing via cookies

The purpose ultimately depends on the respective cookie. More details can be found below or from the manufacturer of the software that sets the cookie.

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Which data are processed?

Cookies are little helpers for many different tasks. Unfortunately, it is not possible to generalize which data is stored in cookies, but we will inform you about the processed or stored data in the following data protection declaration.

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Storage duration of cookies

The storage period depends on the respective cookie and is specified below. Some cookies are deleted after less than an hour, others can remain stored on a computer for several years.

You can also influence the storage period yourself. You can manually delete all cookies at any time via your browser (see also "Right of objection" below). Furthermore, cookies that are based on consent will be deleted at the latest after you withdraw your consent, whereby the legality of storage remains unaffected until then.

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Social Media Introduction

Social Media Privacy Policy Summary
Affected: Visitors to the website
Purpose: Presentation and optimization of our service, contact with visitors, interested parties, etc., advertising
Processed data: data such as phone numbers, email addresses, contact details, user behavior data, information about your device and your IP address.
More details can be found in the respective social media tool used.
Duration of storage: depends on the social media platforms used
Legal basis: Article 6 paragraph 1 letter a GDPR (consent), Article 6 paragraph 1 letter f GDPR (legitimate interests)

 

What is social media?

In addition to our website, we are also active on various social media platforms. Data from users can be processed so that we can specifically address users who are interested in us via the social networks. In addition, elements of a social media platform may also be embedded directly into our website. This is the case, for example, if you click on a so-called social button on our website and are forwarded directly to our social media presence. So-called social media or social media refers to websites and apps through which registered members can produce content, exchange content openly or in certain groups and network with other members.

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Why do we use social media?

For years, social media platforms have been where people communicate and connect online. With our social media appearances, we can bring our products and services closer to interested parties. The social media elements integrated into our website help you to be able to switch to our social media content quickly and without complications.

The data that is stored and processed as a result of your use of a social media channel is primarily intended to be able to carry out web analyses. The aim of these analyzes is to be able to develop more precise and personal marketing and advertising strategies. Depending on your behavior on a social media platform, the evaluated data can be used to draw appropriate conclusions about your interests and so-called user profiles can be created. It is also possible for the platforms to present you with customized advertisements. In most cases, cookies are set in your browser for this purpose, which store data on your usage behavior.

We generally assume that we remain responsible under data protection law, even if we use the services of a social media platform. However, the European Court of Justice has decided that in certain cases the operator of the social media platform can be jointly responsible with us within the meaning of Art. 26 DSGVO. If this is the case, we will point this out separately and work on the basis of a relevant agreement. The essence of the agreement is then reproduced below for the platform concerned.

Please note that when using the social media platforms or our built-in elements, your data may also be processed outside the European Union, as many social media channels, such as Facebook or Twitter, are American companies. As a result, you may not be able to claim or enforce your rights in relation to your personal data as easily.

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Which data are processed?

Exactly which data is stored and processed depends on the respective provider of the social media platform. But usually it is data such as telephone numbers, e-mail addresses, data that you enter in a contact form, user data such as which buttons you click, who you like or follow, when you visited which pages, information about your device and your IP address. Most of this data is stored in cookies. Especially if you have a profile on the visited social media channel and are logged in, data can be linked to your profile.

All data collected via a social media platform is also stored on the providers' servers. This means that only the providers have access to the data and can give you the right information or make changes.

If you want to know exactly what data is stored and processed by the social media providers and how you can object to data processing, you should carefully read the company's data protection declaration. Even if you have questions about data storage and data processing or want to assert corresponding rights, we recommend that you contact the provider directly.

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Duration of data processing

We will inform you below about the duration of data processing if we have further information on this. For example, the social media platform Facebook stores data until it is no longer needed for its own purposes. Customer data that is compared with your own user data will be deleted within two days. In general, we only process personal data for as long as is absolutely necessary for the provision of our services and products. If it is required by law, such as in the case of accounting, this storage period can also be exceeded.

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Right to object

You also have the right and the ability to revoke your consent to the use of cookies or third-party providers such as embedded social media elements at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection by cookies by managing, deactivating or deleting the cookies in your browser.

Since cookies can be used with social media tools, we also recommend our general data protection declaration on cookies. To find out exactly what data is stored and processed by you, you should read the data protection declarations of the respective tools.

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legal basis

If you have agreed that your data can be processed and stored by integrated social media elements, this consent is the legal basis for data processing (Article 6 (1) (a) GDPR). In principle, if you have given your consent, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 Para. 1 lit. f GDPR) in quick and effective communication with you or other customers and business partners. However, we only use the tools if you have given your consent. Most social media platforms also set cookies on your browser to store data. We therefore recommend that you read our privacy statement on cookies carefully and consult the privacy statement or cookie policy of the relevant service provider.

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Information on special social media platforms - if available - can be found in the following sections.

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Facebook Privacy Policy

Facebook Privacy Policy Summary
Affected: Visitors to the website
Purpose: Optimization of our service
Processed data: data such as customer data, user behavior data, information about your device and your IP address.
More details can be found below in the data protection declaration.
Storage period: until the data is no longer useful for Facebook's purposes
Legal basis: Article 6 paragraph 1 letter a GDPR (consent), Article 6 paragraph 1 letter f GDPR (legitimate interests)

 

What are Facebook tools?

We use selected Facebook tools on our website. Facebook is a social media network of the company Meta Platforms Inc. or for the European area of the company Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. These tools allow us to offer you and people who are interested in our products and services the best possible offer.

If data is collected and forwarded from you via our embedded Facebook elements or via our Facebook page (fan page), both we and Facebook Ireland Ltd. responsible for. Facebook is solely responsible for the further processing of this data. Our joint commitments were also included in a publicly available agreementhttps://www.facebook.com/legal/controller_addendumanchored. This states, for example, that we must clearly inform you about the use of Facebook tools on our site. Furthermore, we are also responsible for ensuring that the tools are securely integrated into our website in accordance with data protection law. Facebook, on the other hand, is responsible for the data security of Facebook products, for example. If you have any questions about data collection and data processing by Facebook, you can contact the company directly. If you address the question to us, we are obliged to forward it to Facebook.

Below we provide an overview of the various Facebook tools, what data is sent to Facebook and how you can delete this data.

In addition to many other products, Facebook also offers the so-called “Facebook Business Tools”. This is the official name of Facebook. But since the term is hardly known, we decided to just call them Facebook tools. These include, among others:

  • Facebook pixel

  • social plug-ins (such as the "Like" or "Share" button)

  • Facebook login

  • Account Kit

  • APIs (programming interface)

  • SDKs (collection of programming tools)

  • Platform Integrations

  • plugins

  • codes

  • specifications

  • documentations

  • Technologies and Services

Through these tools, Facebook expands its services and has the ability to receive information about user activities outside of Facebook.

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Why do we use Facebook tools on our website?

We only want to show our services and products to people who are really interested in them. With the help of advertisements (Facebook ads) we can reach exactly these people. In order to be able to show users appropriate advertising, however, Facebook needs information about people's wishes and needs. Information about user behavior (and contact details) is made available to the company on our website. As a result, Facebook collects better user data and can show interested people appropriate advertising about our products or services. The tools thus enable tailor-made advertising campaigns on Facebook.

Facebook calls data about your behavior on our website “event data”. These are also used for measurement and analysis services. Facebook can thus create "campaign reports" on our behalf about the effect of our advertising campaigns. Furthermore, through analyzes we get a better insight into how you use our services, website or products. As a result, we use some of these tools to optimize your user experience on our website. For example, you can use the social plug-ins to share content on our site directly on Facebook.

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What data is stored by Facebook tools?

By using individual Facebook tools, personal data (customer data) can be sent to Facebook. Depending on the tools used, customer data such as name, address, telephone number and IP address can be sent.

Facebook uses this information to match the data with the data it has from you (if you are a Facebook member). Before customer data is transmitted to Facebook, so-called "hashing" takes place. This means that a data set of any size is transformed into a character string. This is also used to encrypt data.

In addition to the contact data, "event data" is also transmitted. "Event data" means the information that we receive about you on our website. For example, which subpages you visit or which products you buy from us. Facebook does not share the information it receives with third parties (such as advertisers) unless the company has explicit permission or is legally required to do so. "Event data" may also be linked to contact information. This allows Facebook to offer better personalized advertising. After the matching process already mentioned, Facebook deletes the contact data again.

In order to be able to deliver advertisements in an optimized manner, Facebook only uses the event data if it has been combined with other data (which was collected by Facebook in a different way). Facebook also uses this event data for security, protection, development and research purposes. Much of this data is transmitted to Facebook via cookies. Cookies are small text files that are used to store data or information in browsers. Depending on the tools used and whether you are a Facebook member, a different number of cookies will be created in your browser. In the descriptions of the individual Facebook tools, we go into more detail about individual Facebook cookies. You can also find general information about the use of Facebook cookies athttps://www.facebook.com/policies/cookies.

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How long and where is the data stored?

In principle, Facebook stores data until it is no longer required for its own services and Facebook products. Facebook has servers all over the world where its data is stored. However, customer data will be deleted within 48 hours after it has been compared with your own user data.

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How can I delete my data or prevent data storage?

In accordance with the General Data Protection Regulation, you have the right to information, correction, transferability and deletion of your data.

The data will only be completely deleted if you completely delete your Facebook account. And this is how deleting your Facebook account works:

1) Click Settings on the right side of Facebook.

2) Then click on "Your Facebook Information" in the left column.

3) Now click “Deactivation and Deletion”.

4) Now select “Delete Account” and then click “Next and Delete Account”

5) Now enter your password, click on "Next" and then on "Delete Account"

The data that Facebook receives via our site is stored, among other things, via cookies (e.g. in the case of social plugins). You can deactivate, delete or manage individual or all cookies in your browser. Depending on which browser you use, this works in different ways. Under the "Cookies" section you will find the relevant links to the relevant instructions for the most popular browsers.

If you generally do not want any cookies, you can set up your browser so that it always informs you when a cookie is to be set. You can decide for each individual cookie whether you allow it or not.

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legal basis

If you have agreed that your data can be processed and stored by integrated Facebook tools, this consent is the legal basis for data processing (Article 6 (1) (a) GDPR). In principle, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 Para. 1 lit. f GDPR) in quick and effective communication with you or other customers and business partners. However, we only use the tools if you have given your consent. Most social media platforms also set cookies on your browser to store data. We therefore recommend that you read our privacy statement on cookies carefully and consult Facebook's privacy policy or cookie policy.

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Facebook also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.

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Facebook uses so-called standard contractual clauses (= Art. 46 Para. 2 and 3 GDPR) as the basis for data processing by recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or data transfer there. Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data also comply with European data protection standards if they are transferred to third countries (such as the USA) and stored there. Through these clauses, Facebook undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the relevant Standard Contractual Clauses here, among others:https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

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The Facebook data processing terms, which correspond to the standard contractual clauses, can be found athttps://www.facebook.com/legal/terms/dataprocessing.

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We hope we have given you the most important information about the use and data processing by the Facebook tools. If you want to learn more about how Facebook uses your data, we recommend the data guidelines onhttps://www.facebook.com/about/privacy/update.

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Pinterest Privacy Policy

Pinterest Privacy Policy Summary
Affected: Visitors to the website
Purpose: Optimization of our service
Processed data: Data such as user behavior data, information about your device, your IP address and search terms.
More details can be found below in the data protection declaration.
Storage period: until Pinterest no longer needs the data for its purposes

Legal basis: Article 6 paragraph 1 letter a GDPR (consent), Article 6 paragraph 1 letter f GDPR (legitimate interests)

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What is Pinterest?

On our website we use buttons and widgets from the social media network Pinterest, from Pinterest Inc., 808 Brannan Street, San Francisco, CA 94103, USA. For the European area, the Irish company Pinterest Europe Ltd. (Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland) responsible for all data protection-related aspects.

Pinterest is a social network that specializes in graphics or photographs. The name is made up of the two words "pin" and "interest". Users can exchange information about various hobbies and interests via Pinterest and view the respective profiles with pictures openly or in defined groups.

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Why do we use Pinterest?

Pinterest has been around for a few years now and this social media platform is still one of the most visited and valued platforms. Pinterest is particularly suitable for our industry because the platform is primarily known for beautiful and interesting pictures. That's why we are of course also represented on Pinterest and want to present our content appropriately off our website as well. The data collected can also be used for advertising purposes, so that we can show advertising messages to precisely those people who are interested in our services or products.

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What data does Pinterest process?

So-called log data can be stored. This includes information about your browser, IP address, the address of our website and the activities carried out on it (for example if you click the save or pin button), search histories, date and time of the request and cookie and device data. If you interact with an embedded Pinterest function, cookies that store various data can also be set in your browser. Most of the time, the above log data, language preferences and clickstream data are stored in cookies. Pinterest understands clickstream data as information about your website behavior.

If you have a Pinterest account yourself and are logged in, the information collected through our site may be added to your account and used for advertising purposes. If you interact with our integrated Pinterest functions, you will usually be redirected to the Pinterest page. Here you can see a sample selection of cookies that are then set in your browser.

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Name: _auth
value: 0
Purpose: The cookie is used for authentication. For example, a value like your “username” can be stored in it. 
Expiry date: after one year

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Name: _pinterest_referrer
value: 1
Purpose: The cookie stores that you reached Pinterest via our website. So the URL of our website is saved.
Expiry date: after the end of the session

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Name: _pinterest_sess
Value: …9HRHZvVE0rQlUxdG89
Purpose: The cookie is used to log in to Pinterest and contains user IDs, authentication tokens and timestamps.
Expiry date: after one year

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Name: _routing_id
Value: “8d850ddd-4fb8-499c-961c-77efae9d4065312309244-8”
Purpose: The cookie contains an assigned value that is used to identify a specific routing destination.
Expiry date: after one day

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Name: cm_sub
Value: denied
Purpose: This cookie stores a user ID and the timestamp.
Expiry date: after one year

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Name: csrftoken
Value: 9e49145c82a93d34fd933b0fd8446165312309244-1
Purpose: This cookie is set with high probability for security reasons to prevent falsification of requests. However, we could not find out more precisely.
Expiry date: after one year

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Name: sessionFunnelEventLogged
value: 1
Purpose: We have not yet been able to find out any further information on this cookie.
Expiry date: after one day

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How long and where is the data stored?

Pinterest generally stores the collected data until it is no longer needed for the purposes of the company. As soon as data storage is no longer necessary, for example to comply with legal regulations, the data will either be deleted or made anonymous so that you can no longer be identified as a person. The data can also be stored on American servers.

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Right to object

You also have the right and the option to revoke your consent to the use of cookies or third-party providers such as Pinterest at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection by cookies by managing, deactivating or deleting the cookies in your browser.

Since cookies can be used for embedded Pinterest elements, we also recommend our general data protection declaration on cookies. To find out exactly what data is stored and processed by you, you should read the data protection declarations of the respective tools.

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legal basis

If you have agreed that your data can be processed and stored by integrated social media elements, this consent is the legal basis for data processing (Article 6 (1) (a) GDPR). In principle, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 Para. 1 lit. f GDPR) in quick and effective communication with you or other customers and business partners. However, we only use the tool if you have given your consent. Most social media platforms also set cookies on your browser to store data. We therefore recommend that you read our privacy statement on cookies carefully and consult the privacy statement or cookie policy of the relevant service provider.

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Pinterest also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.

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Pinterest uses so-called standard contractual clauses (= Art. 46 Para. 2 and 3 GDPR) as the basis for data processing by recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or data transfer there. Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data also comply with European data protection standards if they are transferred to third countries (such as the USA) and stored there. Through these clauses, Pinterest undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the relevant Standard Contractual Clauses here, among others:https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de.

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You can find more information about the standard contractual clauses at Pinterest underhttps://policy.pinterest.com/de/privacy-policy#section-residents-of-the-eea.

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We have tried to give you the most important information about data processing by Pinterest. Onhttps://policy.pinterest.com/de/privacy-policyyou can learn more about Pinterest's data policies.

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Snapchat Privacy Policy

We also use the Snapchat instant messaging service. The service provider is the American company Snap Inc., 2772 Donald Douglas Loop N, Santa Monica (HQ), CA, USA.

Snap also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.

As the basis for data processing by recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or data transfer there, Snap uses so-called standard contractual clauses (= Art. 46. Para. 2 and 3 DSGVO). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data also comply with European data protection standards if they are transferred to third countries (such as the USA) and stored there. With these clauses, Snap undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the relevant Standard Contractual Clauses here, among others:https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

For more information on Snap's Standard Contractual Clauses, visithttps://snap.com/en-US/terms/standard-contractual-clauses.

You can find out more about the data processed through the use of Snapchat in the Privacy Policyhttps://snap.com/de-DE/privacy/privacy-policy.

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TikTok Privacy Policy

We also use TikTok, a social media and video channel. The service provider is the Chinese company Beijing Bytedance Technology Ltd. The Irish company TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland, is responsible for the European area.

TikTok also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.

TikTok uses so-called standard contractual clauses (= Art. 46. Para. 2 and 3 GDPR) as the basis for data processing by recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or data transfer there. Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data also comply with European data protection standards if they are transferred to third countries (such as the USA) and stored there. Through these clauses, TikTok undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the relevant Standard Contractual Clauses here, among others:https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

You can read more about the Standard Contractual Clauses and the data processed using TikTok Pixel in the Privacy Policyhttps://www.tiktok.com/legal/privacy-policy-eea?lang=en or.https://ads.tiktok.com/i18n/official/policy/controller-to-controller.

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Tumblr Privacy Policy

We have also integrated functions of the blogging service Tumblr on our website. The service provider is the American company Tumblr, Inc., 60 29th Street #343, San Francisco, CA 94110, USA. Tumblr, Inc. is a subsidiary of Automattic, Inc.

We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. The data processing is mainly done by Tumblr or Automattic. This can mean that data may not be processed and stored anonymously. In addition, US government authorities may have access to individual data. It may also happen that this data is linked to data from other Tumblr or Automattic services for which you have a user account.

You can find out more about the data that is processed by using Tumblr in the data protection declarationhttps://www.tumblr.com/privacy/de or on https://automattic.com/privacy/.

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Twitter Privacy Policy

Twitter Privacy Policy Summary
Affected: Visitors to the website

Purpose: Optimization of our service
Processed data: Data such as user behavior data, information about your device and your IP address.
More details can be found below in the data protection declaration.
Duration of storage: Twitter deletes data collected from other websites after 30 days at the latest
Legal basis: Article 6 paragraph 1 letter a GDPR (consent), Article 6 paragraph 1 letter f GDPR (legitimate interests)

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What is Twitter?

We have integrated functions from Twitter on our website. These are, for example, embedded tweets, timelines, buttons or hashtags. Twitter is a short message service and social media platform operated by Twitter Inc., One Cumberland Place, Fenian Street, Dublin 2 D02 AX07, Ireland.

As far as we know, in the European Economic Area and in Switzerland, the mere integration of the Twitter function does not transfer any personal data or data about your web activities to Twitter. Only when you interact with the Twitter functions, such as clicking on a button, can data be sent to Twitter, stored and processed there. We have no influence on this data processing and bear no responsibility. As part of this data protection declaration, we want to give you an overview of what data Twitter stores, what Twitter does with this data and how you can largely protect yourself from data transmission.

For some, Twitter is a news service, for others a social media platform, and still others speak of a microblogging service. All of these terms have their place and mean more or less the same thing.

Both private individuals and companies use Twitter to communicate with interested people via short messages. Twitter only allows 280 characters per message. These messages are called "tweets". Unlike Facebook, for example, the service does not focus on expanding a network for “friends”, but wants to be understood as a worldwide and open news platform. You can also have an anonymous account on Twitter and tweets can be deleted by the company on the one hand and by the users themselves on the other.

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Why do we use Twitter on our website?

Like many other websites and companies, we try to offer our services and services through different channels and to communicate with our customers. Twitter, in particular, has become dear to us as a useful “small” news service. Again and again we tweet or retweet exciting, funny or interesting content. We realize that you cannot follow every channel separately. After all, you have other things to do as well. That is why we have also included Twitter functions on our website. You can experience our Twitter activity 'on the spot' or follow a direct link to our Twitter page. With the integration, we want to strengthen our service and user-friendliness on our website.

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What data does Twitter store?

On some of our subpages you will find the built-in Twitter functions. If you interact with the Twitter content, such as clicking on a button, Twitter can collect and store data. Even if you don't have a Twitter account yourself. Twitter calls this data “log data”. This includes demographic data, browser cookie IDs, your smartphone ID, hashed email addresses, and information about which pages you have visited on Twitter and what actions you have taken. Of course, Twitter stores more data if you have a Twitter account and are logged in. This storage is mostly done via cookies. Cookies are small text files that are usually set in your browser and transmit various information to Twitter.

We will now show you which cookies are set if you are not logged in to Twitter but visit a website with built-in Twitter functions. Please consider this list as an example. Under no circumstances can we guarantee completeness here, since the choice of cookies is always changing and depends on your individual actions with the Twitter content.

These cookies were used in our test:

Name: personalization_id
Value: “v1_cSJIsogU51SeE312309244”
Purpose: This cookie stores information about how you use the website and which advertisements may have brought you to Twitter.
Expiry date: after 2 years

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Name: long
Value: de
Purpose: This cookie saves your default or preferred language.
Expiry date: after the end of the session

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Name: guest_id
Value: 312309244v1%3A157132626
Purpose: This cookie is set to identify you as a guest. 
Expiry date: after 2 years

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Name: fm
value: 0
Purpose: Unfortunately, we could not find out the purpose of this cookie.
Expiry date: after the end of the session

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Name: external_referer
Value: 3123092442beTA0sf5lkMrlGt
Purpose: This cookie collects anonymous data, such as how often you visit Twitter and how long you visit Twitter.
Expiration Date: After 6 days

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Name: eu_cn
value: 1
Purpose: This cookie stores user activity and is used for various advertising purposes by Twitter.
Expiry date: After one year

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Name: ct0
Value: c1179f07163a365d2ed7aad84c99d966
Purpose: Unfortunately, we did not find any information on this cookie.
Expiry date: after 6 hours

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Name: _twitter_sess
Value: 53D%253D-dd0248312309244-
Purpose: With this cookie you can use functions within the Twitter website.
Expiry date: after the end of the session

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Note: Twitter also works with third parties. That's why we also recognized the three Google Analytics cookies _ga, _gat, _gid in our test.

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On the one hand, Twitter uses the collected data to better understand user behavior and thus to improve its own services and advertising offers, on the other hand, the data is also used for internal security measures.

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How long and where is the data stored?

If Twitter collects data from other websites, it will be deleted, aggregated or otherwise hidden after a maximum of 30 days. The Twitter servers are located at various server centers in the United States. It can therefore be assumed that the data collected will be collected and stored in America. After our research, we were not able to determine for sure whether Twitter also has its own servers in Europe. In principle, Twitter can store the collected data until it is no longer useful for the company, you delete the data or there is a legal deletion period.

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How can I delete my data or prevent data storage?

In its data protection guidelines, Twitter repeatedly emphasizes that it does not store any data from external website visits if you or your browser are located in the European Economic Area or Switzerland. However, if you interact directly with Twitter, Twitter will of course also store your data.

If you have a Twitter account, you can manage your information by clicking "More" under the "Profile" button. Then click on “Settings and data protection”. Here you can manage the data processing individually.

If you don't have a Twitter account, you cantwitter.com  and then click on "Personalization". You can manage the data you have collected under the item "Individualization and data".

As mentioned above, most data is stored via cookies and you can manage, deactivate or delete them in your browser. Please note that you only “edit” the cookies in the browser you have chosen. This means: if you use a different browser in the future, you will have to manage your cookies there again according to your wishes. Under the "Cookies" section you will find the relevant links to the relevant instructions for the most popular browsers.

You can also manage your browser so that you are informed of each individual cookie. Then you can always decide individually whether you allow a cookie or not.

Twitter also uses the data for personalized advertising inside and outside of Twitter. You can switch off personalized advertising in the settings under "Individualization and data". If you use Twitter on a browser, you can see personalized advertising athttps://optout.aboutads.info/?c=2&lang=ENdeactivate.

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legal basis

If you have agreed that your data can be processed and stored by integrated social media elements, this consent is the legal basis for data processing (Article 6 (1) (a) GDPR). In principle, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 Para. 1 lit. f GDPR) in quick and effective communication with you or other customers and business partners. However, we only use the integrated social media elements if you have given your consent. Most social media platforms also set cookies on your browser to store data. We therefore recommend that you read our privacy statement on cookies carefully and consult the privacy statement or cookie policy of the relevant service provider.

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Twitter also processes your data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.

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As a basis for data processing by recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway, i.e. in particular in the USA) or data transfer there, Twitter uses so-called standard contractual clauses (= Art. 46. Para. 2 and 3 DSGVO). Standard Contractual Clauses (SCC) are templates provided by the EU Commission and are intended to ensure that your data also comply with European data protection standards if they are transferred to third countries (such as the USA) and stored there. Through these clauses, Twitter undertakes to comply with European data protection standards when processing your relevant data, even if the data is stored, processed and managed in the USA. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the relevant Standard Contractual Clauses here, among others:https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=de

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You can find more information about the standard contractual clauses on Twitter athttps://gdpr.twitter.com/en/controller-to-controller-transfers.html.

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We hope we have given you a basic overview of data processing by Twitter. We do not receive any data from Twitter and are not responsible for what Twitter does with your data. If you have any further questions on this topic, we recommend that you read the Twitter data protection declaration athttps://twitter.com/de/privacy.

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